New Age Beverages Corp (NASDAQ: NBEV) is having an incredibly strong start to the trading session this morning, and for good reason. The company debuted its line up of CBD beverages, exciting investors and sending the stock screaming for the top. Today, we’ll talk about:
- The debut;
- what we’re seeing from NBEV as a result; and
- what we’ll be watching for ahead.
NBEV Shows Off CBD Beverages
As mentioned above, New Age Beverages is having an overwhelmingly strong start to the trading session this morning after the company showcased its lineup of CBD-infused beverages. In a press release, the company outlined the debut.
The beverages launched by NBEV include CBD infused relaxation teas, sparkling waters and shots. Each of these include 25mg of full-spectrum CBD. In the release, the company said that it plans to launch with major retailers and distributors on a national basis once the Farm Bill is enacted. The company has built relationships with 40 of the top 50 retailers in North America.
The company also said that some of the largest distributors and retailers in the United States atteneded its CBD launch event, where they tasted the beverages and received brand and prouct overviews, pricing and pre-order information.
In a statement, Dr. Gerry Hasse, CMO for the NBEV Health Sciences Division, had the following to offer:
We are taking a very fact-based, scientifically and medically grounded, and responsible approach to our efforts with CBD. We believe our full spectrum CBD-infused beverages provide the most benefit for consumers, but it is clear from the questions from prospective partners that there is a significant amount of education needed on the types of CBD there are, the benefits, and how and what to communicate.
What We’re Seeing From The Stock
As investors, one of the first lessons that we learn when we start to dig into the market is that the news leads to moves. In the case of New Age Beverages, the news proved to be overwhelmingly positive. After all, investors have been waiting for the debut of the company’s lineup of CBD beverages, and that day has come. So, it comes as no surprise that excited investors are sending the stock on a run for the top. As is normally the case, our partners at Trade Ideas were the first to alert us to the gains. Currently (9:39), NBEV is trading at $6.26 per share after a gain of $0.53 per share or 9.25% thus far today.
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What We’ll Be Watching For Ahead
Moving forward, the CNA Finance team will continue to keep a close eye on NBEV. In particular, we’re interested in following the story surrounding the company’s continued work to take its slice of the CBD-infused beverages market. Nonetheless, we’ll continue to follow the story closely and bring the news to you as it breaks!
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